City, University of London
Business with Marketing (B.Sc. Hons)
**Academic Requirement at Undergraduate level for students with British Qualifications stay the same regardless of the Student's country of residence.
A Personal statement. At least 1 Academic references/Testimonial from School and College.
About The Program
About The University
Academic IELTS score of 6.5 with no element below 6.0
Minimimum Academic Requirement
English Proficiency Requirement
Average Decision Time
Yearly Tuition Fees
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Cass Business School is offering the Cass Business School International Scholarship of £2000 towards Year 1 tuition fees for international students paying overseas fees and starting a Cass undergraduate course in September.
The Business with Marketing pathway should appeal particularly to you if you see marketing as being central to an organisation’s strategy, and if you are interested in the broad range of activities that fit within the general category of marketing.
On the Business with Marketing course you’ll gain a broad understanding of business from a marketing perspective. You’ll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies.
You’ll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.
BSc (Hons) Business Management provides a sound basis for a career in business management, management consultancy, or in areas including finance, stockbroking, marketing and IT. It also provides a firm grounding for students setting out as entrepreneurs.
Introduction to management
Critical analysis for Business
Quantitate methods and analytics
Operations and supply chain management
finance and management accounting 1
Fundamentals of marketing
Management lab and business skills
Technology and innovation management
Introduction to Entrepreneurship
Introduction to finance
Human resources management
Business strategy analysis
Branding and communications
Students of the BSc Business with Marketing course enjoy a wide range of professional placement opportunities in business areas such as finance, marketing and human resource management.
Internships and placements at Cass-
The practical experience of a professional placement, (typically 9-12 months duration) in addition to strong academic achievement, gives graduates a distinctive edge in the job market. Find out more about Internships and Placements at Cass.
Work placements are not guaranteed, however, our reputation, achievements and successful graduates have helped us to develop close relationships with a diverse range of companies, who recognise that Cass students can add significant value to their workforce. Our dedicated Placement team are in regular contact with these and many more companies, and will support you to find placements and ensure you are work ready.
City University of London currently has nearly 20,000 students (46% at postgraduate level) from more than 160 countries and staff from over 75 countries.
More than 140,000 former students from over 180 countries are members of the City Alumni Network.
City University of London has been educating students in London since 1894. The location is in the heart of London
The Lord Mayor of London is our Rector, an arrangement which has been in place since 1966.
City University of London has been supported by the City of London livery companies for over 100 years.
At the City University of London 40% of all academics are producing research that is world-leading or internationally excellent (2014 Research Excellence Framework )
Ranked 11th nationally for graduate starting salary (The Times and The Sunday Times Good University Guide 2019).
Around 46% of our students are on postgraduate or research programmes.
University's focus on business and the professions-
The Financial Times European Business School Rankings 2017 ranked the Sir John Cass Business School 4th in the UK and 15th in Europe
Its full-time MBA ranks 1st in London, 6th in the UK, and 46th globally (Financial Times Global MBA Ranking 2018)
6th in the UK for business and management research (The Research Excellence Framework 2014)
University's Nursing courses are ranked 2nd in London (The Times and Sunday Times Good University Guide 2018)
Electrical and Electronic Engineering courses at City are ranked 2nd in London and 11th in the UK (Guardian University Guide 2017).
City, University of London has students from over 160 countries who benefit from our internationally renowned experience of more than one hundred years' of research and education.
City, University of London is an independent corporation, founded and constituted by the grant of a Royal Charter in 1966 and now also governed by a Supplemental Charter of 2016, granted to mark the accession of City to the University of London. The Charter defines City's Council as its supreme governing body, ultimately responsible for the affairs of City. City's Governance structure includes a framework of responsibilities delegated from the Council.
The University's concurrent focus on business and the professions provides our students with opportunities for direct interaction with future employers and makes our courses relevant, exciting and topical. Many have innovative modes of study involving placement opportunities and engagement with high-profile visiting lecturers from the professions. This complements the academic expertise offered at City University of London.
Our approach aims to support students in becoming professional, analytical and enquiring graduates who can play a substantial role in their professional environment.
To support learning at both undergraduate and postgraduate levels, we have recently established an integrated learning environment that combines physical and virtual learning spaces. This is used to support students in their studies, supplementing lectures and seminars with high quality online material. The department for Learning Enhancement and Development supports our staff in creating new and responsive learning opportunities to lead our courses into the future.
As the highest academic body, Senate is responsible for City University of London's academic policies and regulations. This framework aims to support high quality learning and the maintenance of academic standards that underpins our degree-awarding powers. This function is supported by the Academic Development Unit.
In conjunction with the Students' Union, a key priority for City is listening to the views of students, discussing what we do well and understanding where we could make improvements. This interaction is a highly visible part life at the University and feedback from students is a core part of how we determine the direction of education.